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Achievement Drive - SMART Guidelines

The best way to manage your goals is through setting up a method to tracking your success and holding yourself accountable. The SMART Guidelines will set yourself up for success in achieving your goals.

Specific

  • Clearly describe what will be accomplished and how;

  • Address the five W’s – who, what, when, where & why;

  • Focus on results and outcomes that are clear and concise;

  • Use action verbs – design, develop, implement, produce, etc.; and

  • Example: resolve accounting discrepancies within 48 hours.

Measurable

  • Describe the criteria used to evaluate success: (Quantity, Quality, Cycle Time, Productivity, Cost Effectiveness, Time to Completion);

  • Should include numeric or descriptive measures that define quantity, quality, cost, etc.;

  • Define how success will be measured, e.g., observable actions, quantity, quality, cycle time, efficiency, and/or flexibility to measure outcomes (not activities); and

  • Example: secure pledges from ten new donors each week.

Attainable

  • The objective is stretching, but also within reason for the individual’s ability and performance constraints;

  • Must be within the individual’s control, influence and authority;

  • Feasible, achievable with available resources and within the time frame originally outlined;

  • Identify needed resources, information, personnel, finances, work environment to attain the goal; and

  • Example: Obtain XYZ professional certification within two years.

Relevant

  • Strong link to the individual’s or organization’s vision and values, objectives and goals; or the mission of the team, department and ultimately the organization.

  • Describe why the goal is important. What happens if it is not achieved? What happens if it is?

  • Example: Develop and implement a diversity recruitment plan that increases the number of diversity candidates by ten percent.

Timed

  • State the time frame associated with the objective; identify a definite target date for completion and/or dates for specific action steps that are important for achieving the goal;

  • Identify calendar milestones, check-in dates, frequency of meetings or frequency of checking metrics or measures of success;

  • Example: Check the fire alarms and emergency lighting in all buildings every six months.

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